Friday, May 31, 2013

Evolution Revolution




8 out of 10 women wear the wrong size bra.  So says Jockey International, a traditional manufacturer that is trying to right this very wrong.  They have developed a new system (in 55 new sizes) where for $20 (with a $20 redeemable coupon) ladies can measure themselves and order their bras according the the set of new measurements...see article below.  Don't know about you, but there are days....oh my!  And I wear Wacoal bras that I think fit!

http://www.nytimes.com/2013/05/31/business/a-new-step-in-wrestling-with-the-bra.html?_r=0

photo NYT.com

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